Entering the Interpreter Services Market
It is time to expand your horizons. Most language services companies start in the translation services market. Many miss the opportunity to deliver aligned services. Instead of offering these services and growing their business they stay with only translation services.
'Large clients are moving away from niche players to companies who can provide more of the overall requirements for language services.'
Adam Hodgson CEO Interpreter IO.
Translation companies' typical operational model is:
Client acquisition: This involves identifying potential clients and marketing the company's translation services services to them. This can be done through various channels such as online advertising, attending industry events, or partnering with other businesses.
Project management: Once a client has been acquired, a project manager is responsible for overseeing the entire translation process, including coordinating with translators, revisers, and any other relevant parties.
Translation: This is the core service provided by the language services company, and involves taking text in one language and translating it into another language. This may involve working with specialized terminology and subject matter.
Revision: After a translation has been completed, it is often reviewed by a second translator to ensure accuracy and consistency.
Quality assurance: Quality assurance processes are put in place to ensure that the translations produced by the company meet the required standards of accuracy and quality. This may involve using specialized software or conducting manual checks.
Client communication: Good communication with clients is essential for the smooth operation of a language services company. This may involve providing updates on the progress of a translation project, answering any questions or concerns that the client may have, and gathering feedback to continuously improve the company's services.
Add Interpreter Services to your Translation Business
Interpreter services and translation services involve different language-related tasks and therefore requires some additional capabilities.
Definitions of service types:
Translation services involve translating written text from one language to another, while interpreter services involve providing spoken language interpretation in real-time, either in person or remotely.
Mode of communication: Translation services involve written communication, while interpreter services involve spoken communication.
Skills and qualifications required: Translators and interpreters have different skill sets and may require different qualifications. You may be surprised at the number of your current translators who also provide interpreter services.
Why expand into interpreter services?
Generally translation companies expand into interpreter services because their clients' request it. It also have the following benefits:
- Increased revenue: Offering additional services can help to increase a translation business's revenue by attracting new clients and retaining existing ones.
- Diversification: Diversifying the services offered by a business can help to mitigate the risk of relying on a single stream of revenue from translations. This can be especially important in times of economic uncertainty.
- Increased competitiveness: Offering a wider range of services can make a business more competitive in the market, as it allows the business to differentiate itself from competitors who only offer translation services thereby meeting the needs of a wider range of clients.
- Increased efficiency: Extending services lines can also help a business to operate more efficiently, as it can allow the business to leverage your translation and back office resources and expertise to deliver additional interperting services.
- Increased customer satisfaction: Providing a broader range of services can also lead to increased client satisfaction, as it allows a business to offer a one-stop-shop for all of your clients' needs.
Interpreter Management technology makes it achievable
Interpreter management software makes the service line extension into interpreting services acheiveable. Just like a translation management system is essential when managing translation services, an interpreter management platform also simplifies the entry into the new market. Try our system free and see the simplicity of expanding your service lines into interpreting services.